WAY XR Studio

Custom VR and MR productions with technical solidity and narrative impact

Custom VR production: when you need a reliable partner to turn the brief into reality

Companies and agencies need a reliable partner to turn complex briefs into functional, stable XR products. The technical and logistical complexity of VR/MR production is difficult to manage in-house. Highly customised, branded content is needed to go beyond traditional formats. And integrating immersive experiences into existing corporate contexts (trade fairs, museums, training platforms) requires specific expertise.
Tailor-made VR/MR production for training, marketing, events and storytelling.
Technical solidity guaranteed by scientific and narrative expertise.
Full support from design through to deployment and logistics.
Audience
Medium-to-large companies, communication and events agencies, media production houses.

Use cases
Institutional communication, product launches, onboarding and training, trade fair and showroom setups, corporate museums and visitor centres.

THE PROBLEMS IT SOLVES

Companies and communication/events agencies need a reliable partner to turn complex briefs into functional, stable XR products.
Difficulty managing in-house the high technical and logistical complexity involved in producing and deploying VR/MR content.
The need for highly customised, branded content that goes beyond traditional communication formats to create greater engagement.
The need to integrate immersive experiences into existing corporate contexts (trade fairs, corporate museums, training platforms).
Ance Belluno
Amazon AWS
Amazon AWS
Amazon AWS
Amazon AWS
Ance Belluno
Ance Belluno
Ance Belluno
Ance Belluno
Ance Belluno
Amazon AWS
Amazon AWS
Amazon AWS
Amazon AWS
Ance Belluno
Ance Belluno
Ance Belluno
Ance Belluno

THE PRODUCT IN BRIEF

Capacity
Single user or Multiplayer.
Duration
Varies depending on the project (typically 3–15 minutes for event/storytelling experiences; longer for training)
Language
Tailor-made (dubbing and subtitles).
Mode
Self-guided or guided
What's included
Strategic design and creative concept (narrative, interaction and screenwriting).
Production and development of VR/MR content (3D models, animations, 360° footage, interaction code).
Distribution software licence and management panel.
Initial setup and final product testing.
Basic training for client or agency staff.
Post-delivery technical support (custom packages).
Optional hardware rental (headsets) for initial deployment.

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